Public Trusts Small Biz, Tech
Americans have generally positive views on small business and technology companies, according to a recent survey by the Pew Research Center. (more…)
View ArticleTV Viewers Watch Commercials
TV viewers tend to stay in the room and keep watching when a commercial airs, according to a study from the Council for Research Excellence. (more…)
View ArticleConsumers Use Web, Mobile Devices for Food Info
Consumers are increasingly using the internet and mobile devices to obtain information about food, and are also more educated and confident about food safety, according to [pdf] a recent survey by...
View ArticleYahoo Gains Search Traction
Americans conducted 15.53 billion core searches in April 2010, a slight 1% increase from 15.43 billion core searches in March 2010, according to comScore qSearch data. (more…)
View ArticlePrivate Label CPG Dollar Sales Rise, Unit Sales Fall
Maintaining a trend set in the previous four-week period, private label CPG dollar sales rose for the fourth straight time during the four-week period ended April 17, 2010, but unit sales slightly...
View ArticleWeb Users Receive 1.1T Display Ads
US web users received 1.08 trillion online display ads in Q1 2010, according to comScore AdMetrix data. (more…)
View ArticleNorth America Will Lead Mobile App Downloads
North America is poised to take the lead in smartphone downloads of mobile applications by 2011, according to data from ABI Research. (more…)
View ArticleCapturing $5T in Female Spending
A new “female economy” will drive $5 trillion in incremental global spending during the next several years, according to [pdf] a new book from Boston Consulting Group. (more…)
View ArticleTop 10 Auto Manufacturer Websites – April 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleBehind the Curve: Week Ended May 14, 2010
Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
View ArticleEmployment Continues Benefiting Consumer Spending
For the second straight month, an improving U.S. employment picture helped push the Deloitte Consumer Spending Index upward in April 2010. (more…)
View ArticleExperts, Public Split on Web 3.0
Technology experts and the general public are both split on the likelihood of the semantic web, or “web 3.0,” becoming a reality by 2020, according to a study from the Pew Research Center‘s Internet...
View ArticleConsumers Less Satisfied with Online Banking
US online consumers are generally less satisfied with bank and credit card institutions today than in 2009 or 2008, according to the comScore annual State of Online Banking Report. (more…)
View ArticleTop 10 IT/Internet-based Business/Finance Websites – April 2010
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View Article1 in 5 News Execs Say Cuts Hurt
While most news executives say their newsrooms can still do the job well, a sizable minority says they can barely do the job or not at all, according to a recent survey by the Pew Research Center’s...
View ArticleValue Drives Dining Decisions
Consumers are dining out less often, and more value-focused when they do visit a restaurant, according to the results of a recent Harris Poll. (more…)
View ArticleAmericans Make Vacation Plans
Summer travel is a priority for the majority of Americans despite the economic downturn, according to the May 2010 American Express Spending & Saving Tracker. (more…)
View ArticleApril Search Rankings Continue Pattern
Search engine rankings for April 2010 continued a pattern followed in February and March 2010, according to The Nielsen Company. (more…)
View Article