Top 10 Entertainment Online Advertisers by Image-Based Impressions – July 2009
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleTop 10 Auto Manufacturer Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Real Estate Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 IT/Internet-based Business/Finance Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 25 SocNet Games: MySpace Mobsters vs. Facebook Farmers
MySpace users continue to favor Mobster and mafia-themed role-playing games, while a growing interest in farming games appears to be taking hold on Facebook, according to an InsideSocialGames.com July...
View ArticlePrivate-Label Food Market Grows 60% Since 2003
The US private-label food market has expanded by almost 60% since 2003, compared with just 23% growth for overall US retail food and drink industry, and is giving branded food companies cause for...
View ArticleWomen Ditch Mothers-in-Law for SocNets, but Won’t Pay Fees
More than one-third (36%) of online US and Canadian women would give up chocolate, their Pradas, or their mother-in-law before they gave up their social networks, but only half would be willing to pay...
View ArticleTop 10 Telecom Websites – July2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Marketing-Related Business Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Automotive-Classifieds Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleConsumers Increase Spending Despite Lower Incomes
US consumers saw their personal income and disposable personal income (DPI) drop in June 2009, but still increased their spending, according to the most recent “Personal Income and Outlays Report” from...
View ArticleOnline TV, Movie Streaming Accelerates in US
In the past 30 days, 26% of online Americans have streamed a full-length TV show and 14% have streamed a full-length movie, according to recent data from Ipsos MediaCT’s MOTION study. (more…)
View ArticleNewspapers ‘Back from Brink’ of Doom
Despite high-profile bankruptcies and doom-and-gloom forecasts for traditional media, Borrell Associates predicts that print newspaper revenues will stop declining this year and rebound 2.4% in 2010 as...
View ArticleTop 10 Internet Advertising Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Portal Frontpages – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Games Websites – July 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleUnemployment Drops for First Time Since April ’08
In another sign that the economy might finally be stabilizing, the US unemployment rate slightly decreased from 9.5% in June to 9.4% in July, according to the US Bureau of Labor Statistics. This marked...
View ArticleRising Consumer Optimism Stops Short at Jobs
Fueled by rising investment confidence and expectations for the future, the RBC CASH Index for August 2009 rose to 37.5, a 15.1-point increase from July’s 22.4 reading. This represents a sharp uptick...
View ArticleCompanies’ CSR Walk and Talk Don’t Jibe
Though Americans are willing to pay more to patronize companies they think are socially responsible, there is no consensus among them on which companies top the list, and some consumers are hard...
View ArticleOnline Video: Primetime Rules Don’t Apply
Internet video-viewing patterns are dramatically different from traditional TV-watching patterns and require a different approach to advertising and a new model for measuring video engagement online,...
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